Our Story

ETÉREO
(pronounced eh-TEH-reh-oh) is more than a name, it is a philosophy. Born from a love of travel, a passion for human rights, an interest in environmental conservation, and a deep reverence for the diverse cultures and landscapes encountered along the way, Etéreo is a consciously sustainable Australian fashion brand rooted in purpose, beauty, and intention.
Our name is drawn from the beautifully harmonious languages of Spanish and Italian, with ancient origins in the Latin aetherius and Greek aithḗr, meaning ‘ethereal’. It evokes a world of weightless beauty: delicate, luminous, and untethered from the ordinary. This spirit lies at the heart of our brand, where craftsmanship meets lightness, and each piece invites you to move with intention, grace, and a quiet kind of luxury.  It is a name that perfectly captures the essence of our identity - effortless style and minimal environmental impact.

Our Vision

Etéreo is a reflection of our vision: to create fashion that feels weightless on both body and mind - garments and accessories that are mindful, meaningful, and kind to the planet. Inspired by the ethereal - the quiet beauty in mindful choices and artisan craft - each collection is produced in limited quantities, honouring our belief that fashion should empower, not exploit. We believe true luxury is rooted in artistry, integrity, and conscious design - not only in how a garment is made, but also in the impact it leaves behind.
Guided by this ethos, we balance creativity with responsibility. From consciously sourced materials and environmentally mindful production to collaborations with artisan communities and ethical makers who uphold fair wages and traditional craftsmanship. We are committed to uplifting the communities that bring our collections to life, engaging in practices that protect natural resources, and fostering a fashion future that is regenerative, inclusive, and kind. Designed by travellers and shaped by global journeys, each piece is made to move effortlessly, pack lightly, and wear beautifully - carrying the imprint of skilled hands, cultural richness, and the spirit of exploration wherever the path may lead.

Sustainability

We stand in contrast to fast fashion, championing a slower, more mindful way of consuming - one that prioritises sustainability, ethical practices, and social responsibility at every stage. We partner exclusively with skilled artisans and boutique makers who uphold fair labour, safe conditions, and dignified wages.
From hand-printed textiles in Balinese villages to recycled plastics in the Mekong Delta, Etéreo is born from global connection and cultural appreciation. Every destination has deepened our commitment to preserving the art of slow, intentional craftsmanship. Ethics are not a trend - they are the foundation of everything we do. Etéreo empowers conscious consumers to make thoughtful choices without compromise.
Every piece tells a story - of people, place, and purpose.

Giving Back

At Etéreo, giving back is woven into the fabric of who we are. We believe we have a responsibility to uplift others and make a meaningful impact. Our philanthropic efforts focus on supporting artisan communities, marginalised women, promoting fair trade practices, preserving traditional craftsmanship, and environmental conservation.
A portion of our profits are directed towards charities and organisations that help fund essential resources, shelter, and education for children and families in need.
With every piece that is sold, we honour a deeper purpose - one that extends far beyond the product.

ACKNOWLEDGEMENT OF COUNTRY

In the spirit of reconciliation, Etéreo acknowledges the Traditional Custodians of Country throughout Australia. We recognise their enduring connection to land, sea and community, and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples. We pay our deepest respects to Elders past, present and emerging, and honour their ongoing role as custodians of Country.